Invest in Tourism
TOURISM in the Region of Murcia is getting a major upgrade. A total of 42 hotels and tourist accommodations across 19 municipalities have already received more than €5.3 million in funding to modernise their facilities, part of a wider EU-backed effort to boost sustainability, comfort, and competitiveness in the sector.
EU-backed plan drives hotel upgrades
The funding comes from the region’s Tourism Revitalisation and Sustainability Plan, with nearly 70 per cent of the total €7.7 million budget already awarded. Improvements range from shaded outdoor areas and upgraded gardens to energy-efficient systems like solar panels and smart irrigation.
La Manga Club among the beneficiaries
One of the latest beneficiaries is the Grand Hyatt La Manga Club, which used its €300,000 grant to enhance outdoor spaces, add walking and cycling paths, and install water-saving tech, all aimed at offering guests a better experience while reducing environmental impact.
Coastal areas lead the way
Most of the demand for funding came from coastal areas like Cartagena, San Pedro del Pinatar, and San Javier, reflecting a strong push toward sustainable seaside tourism. The plan also supports digital upgrades like automated check-ins and smart-room systems.
Full budget expected to be allocated soon
With more applications under review, the region expects to allocate the full €7.7 million soon, moving one step closer to a modern, eco-conscious tourism model.
Read more Costa Calida news, articles and events here
